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Knowing Sh#t From Shinola is the perfect book for anyone looking to take their life and business to the next level. Filled with actionable insights and strategies, it shows readers how to identify the difference between meaningful success and meaningless pursuits. Through vivid storytelling and inspiring examples, this book provides an invaluable roadmap for anyone seeking to level up their life and business. Written by renowned life coach John Page Burton, Knowing Sh#t From Shinola is an essential read for anyone ready to take their success to the next level.


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Pivot From Your Heart, Designing The Life You Were Born to Live, provides a roadmap for those who are ready to reinvent their personal or professional life. John introduces you to his proven, Pivot From Your Heart formula, one that has helped people from all walks of life give themselves permission to step into their power and design the life they were born to live. John shares his own transformative pivots as well as stories of courageous people who have made a significant pivot in their own life and lived to tell about it. If you are ready to get out of your head and into your heart, this book is a must read! 

Coming Out Fall 24'

Word On The Street...

Inspirational speakers and writers are many, but only a few know how to reach the heart of someone seeking guidance in the dilemma of life. This is what makes John popular with all ages. Like a priest in a confessional, John has heard it all, however, his thoughtful solutions are tailored to each individual who seeks his counsel. Wisdom Through Failure is a shining example of John's commitment to making our world a better place.

Judy T.

Author, Publisher

John writes in a manner that is thought provoking, heartfelt and most importantly, easy to understand. Like so many of us, I have struggled with fear, self doubt and a false belief about perfection. Knowing Sh#t From Shinola reminded me to accept that I AM good enough, I AM smart enough and that I have a divine purpose to fulfill. In short, I matter!

Claudia B.




John's book, Wisdom Through Failure, is filled with amazing insights that make you stop, think and refocus. I love the way this book is arranged in mini essays, making it easy to dip in and out of while finding inspiration for your day. John's wisdom, humor and humility shine through on every page. 


Leonaura R.

Author, Physician, Neuroscience Expert

In Wisdom Through Failure, John teaches us to embrace the role that failure plays in our ultimate success. The wisdom and gentle reminders contained in this book put life in perspective while encouraging us to fail our way to success.


Jack C. 

Licensed Therapist

For years, I held myself hostage to my self doubts and fear of failure. John's books have helped me realize I am not alone. I am one of millions of people who have experienced the same challenges and feelings. Yes, there is comfort in numbers! John writes in a very honest, thoughtful manner and breaks down complex emotional issues in a way that makes them much easier to understand and most importantly move away from.


Teresa B. 


John's books are an amazing addition to any bathroom! Think of it as 10 minutes a day that will absolutely change your life! Seriously, John tackles some tough topics and leads the reader to the conclusion that we are all on this interesting ride together!

Steve M.


I recommend adding John's books to your book club reading list. Great content leads to great dialogue! You will enjoy both!

Whitney S.

Business Owner

Far too many personal development books promote a "magic bullet" or a "secret formula" that will somehow miraculously change our lives. John's books encourage personal responsibility. He teaches that our outcomes are based solely on our decisions and choices. He gives us a road map and then encourages us to chart our own course. John is truly about empowerment!

Kevin B.

Law Enforcement

Thank you for the insight and inspiration. I plan to have every dog in the neighborhood chasing my car! Great stuff!

Jackie P.


Your book came today. I started reading it and kept finding myself smiling or crying. So many of the things I have struggled with for years seem so inconsequential in the big scheme. Your chapter on embracing mistakes really hit home. I just ordered Wisdom Through Failure.

Ashley L.

Nurse Practitioner

WTF is raw and real. John shares his experiences and thoughts on life and business in a way that gives you hope and reminds you that you are not the only one going through things. Practical, heartfelt and enlightening. Great book!

Sara T.

Life Coach

Dogs Don't Chase Parked Cars is a must read! This book is broken down into daily readings that will get you thinking about your life and how easy it is to let the outside world take your focus off of what really matters! I want all the dogs chasing me down the street! 

Tyler P.

Business Strategist

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